rwhitney.com

My career-long passion has been the use of information technology for smarter marketing and customer management.   My specialty lies at the intersection of three great disciplines:

• Relationship Marketing that uses information to make every prospect/customer communication personal and relevant.

• Information Technology that delivers intelligence to every interaction with customers and prospects.

• Project Management that delivers quality results predictably, on time, and in budget.

During my career, I've successfully undertaken everything from  pure 'greenfield development' to 'project rescue'  -- yet, like everyone else, I'm finding today's challenges are the most complex -- and interesting -- I've ever faced.